Ignition Ai is at the forefront of evolution within data-driven marketing. They integrate the emotion and psychology of shopping with powerful real-time data to predict trends in consumerism. In other words, it analyses what's making today's online shoppers think. In this case study, discover how a fully connected Microsoft Azure ecosystem helps Ignition Ai compete with blazing-fast real-time analytics and built-in security to remain GDPR compliant, drive value and gain peace of mind.

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